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For those of you who are not fluent in Duck, we shall present the preceding message in British:


The Design Fundamentals book series looks and functions like a student’s sketchbook with handwritten notes and full-color, hand-drawn illustrations. But it’s more than that. These gorgeously illustrated “notebooks” are full-blown design courses in disguise. Young designers are lured in by the lush graphics and quirky layout only to discover by the end of their reading, they’ve learned all of the key concepts taught in foundational design courses.


Fun and fast-paced, these creative notebooks aren't required reading; they're desired reading – books that students will want to keep and enjoy long after they’ve mastered the basic building blocks of design.

But wait-- there's more!


What the heck is a "flipped textbook" anyway? Glad you asked! Find out here:

“Flipped Textbooks: Engaging and Constructing Student Learning by Design”


Whatwhatwhat? They interviewed us! Check it out:

An Interview with Rose Gonnella and Max Friedman on Design Fundamentals: Notes on Color Theory


Sage words on publishing from the master:

“Nikki McDonald on how to get a book deal” 


The coolness that is color:

“Cinereous, Cochineal, Cerulean: 10 Things You Probably Don't Know About Color Theory”​


A great review from Brands of the World:

"Design Fundamentals: So Many Typefaces, So Little Time"

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